Review the current website before replacing it
A redesign should start by checking what already works. Some pages may have useful content, backlinks, search visibility or customer value. Removing them without a plan can create avoidable risk.
Record the current URLs, page titles, service pages, contact forms, analytics setup and any pages that customers use often.
Plan the new structure around customer decisions
A stronger redesign usually improves service pages, navigation, mobile readability, enquiry forms and the route from homepage to contact. It should also keep important legal and contact pages easy to access.
For local businesses, the new site may also need location pages, FAQs and case studies where there is enough genuine content to justify them.
Check technical details before launch
Before switching the new site live, check redirects, canonical URLs, sitemap, robots.txt, forms, mobile navigation, image alt text, favicon, metadata and speed basics.
The best redesign is not just a new look. It is a cleaner website that is easier to use, easier to maintain and safer to grow.
Questions customers ask
Should old URLs be redirected during a redesign?
Yes, important old URLs should be mapped to suitable new URLs where page addresses change.
Can redesigning a site affect SEO?
Yes. It can help or hurt depending on content, redirects, technical checks and whether important pages are preserved.
Planning a website project?
Use the quote form to share the project size, optional systems and the kind of support you need.